ro haber

Normani x Cracker Jill

After more than 125 years, Cracker Jack® – one of the most iconic snacks in sports – is adding a new face to its roster, with the introduction of Cracker Jill™ to celebrate the women who break down barriers in sports. Starring Normani. Directed by Ro Haber.

Director: Ro Haber

Producers: Bob Peterson, Josh Francis

Cinematographer: Maddie Leach

Agency: Ketchum Studios

Client: Frito Lay